SQL Server Data Mining—Getting Started with Data Mining

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Getting Started with Data Mining

We start the data mining process by creating a new mining model for the customer segmentation exercise, using an existing Analysis Services project that contains the cubes and dimensions with both the data warehouse information (such as in-store sales) and the new Internet information described earlier.

In Analysis Services data mining, we define a mining structure that describes the underlying data that will be used for data mining. Each mining structure can contain multiple mining models, such as a clustering model and an association model, that all use the same underlying data but in different ways.